Astrid Fog created her first jewellery collection for Georg Jensen in 1969. From the earliest collections, her designs attracted widespread recognition and her pieces for Georg Jensen won her a strong following among the fashion-forward. Originally educated as fashion designer and editor. She started designing jewellery to match her clothes designs. Her designs were produced by Georg Jensen. Her first Georg Jensen jewellery collection was on the market in 1969 and drew a lot of attention. Her designs were very sculptural with a combination of various geometric shapes and with an eye for the material.She worked in clothing design in both haute couture and ready-to-wear in addition to hollowware and jewellery. This experience seems to have given her a wonderful appreciation for an audience's tastes and an advanced understanding of what will catch the eye. Her approach in clothing design is key to her success in creating jewellery as it shows her underlying respect for the material. For a jewellery designer, the way that individual materials relate to the design is of utmost importance. Whether producing lamps, jewellery or clothing, her designs bear certain similarities including keen attention to manufacturing detail and clear simplicity.In addition, her legacy includes a rich development of the modernist sensibility. For Georg Jensen she used combinations of simple geometric shapes, such as circles, squares, and rectangles in jewellery which were wholly new at the time.
